After extensive research looking for the right partners to help redevelop the EEESafe Brand, we are pleased to announce that we have committed to rebranding our organisation.

Planned in previous strategy, we feel that now is the right time to commit extensive investment to this long anticipated project.

With an updated Smart and independent Appliance Safety Register and a new Website for EEESafe, it was felt that the time was right to begin this exercise prior to full launches.

There are new features and new benefits to engage the White Goods repair industry and the reuse sector as a whole.  Although a soft-launch of various elements may ensue to gain consumer and industry feedback, it was felt that the Brand and Sub-Brands need to align with a consistent message.

That's a message not only of Safety in the home, but an environmental and social one of community development tackling poverty and climate change and the growth and ownership of your community for your benefits.

We all need to take responsibility for our own and future generations.  Our children and grandchildren need to look back and see that today, that we advocated and engaged in action for their futures. We want to give communities and individuals that opportunity to do something positive and our hope is that you will participate and begin to make a difference with us.

We will shortly announce our Partners who have convinced us not only of their expertise, but that they are also passionate about Disruption and Change for a better world and recognise that we don't have a choice, if we care.